Clicking the white “Watch video” button opens up an Ukraine WhatsApp Number List explainer video focused on Wistia’s product and solutions. This feels like a great way for Wistia to encourage visitors to learn more about its software and hosting services while also Ukraine WhatsApp Number List showing the product in action. It’s a softer approach than pushing new visitors to sign up right away. 5. HOTJAR Screenshot of Hotjar website Hotjar uses negative space and colors to drive Ukraine WhatsApp Number List attention toward its main CTA. First, it uses a bright green highlight on the “understand your users” text, and this same green is used on the clothes of the characters in the feature illustration. This helps to connect the copy with the people in

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the image (you/your team). The CTA stands Ukraine WhatsApp Number List out, as it’s brightly colored against a white background. You may notice the CTA is repeated in the site’s main navigation, too. “Try it free” also tells the visitor that it won’t cost anything to get started Ukraine WhatsApp Number List and the “No credit card required” copy backs up this point. 6. EXPENSIFY Screenshot of Expensify website Expensify’s homepage feels original. The screenshot above shows the Ukraine WhatsApp Number List whole page — yep that really is it. Each time you load the site, a different Expensify customer is highlighted (Brooklyn Brewery in this example). The page features three CTAs giving visitors the option to get started with their email address,

Ukraine WhatsApp Number List
Ukraine WhatsApp Number List

phone number, or Google account. This lets the Ukraine WhatsApp Number List visitor choose whichever method is best for them, rather than forcing them down one specific route. One of my favorite parts of the CTA is simple microcopy above the buttons. By using the Ukraine WhatsApp Number List word concierge — someone who works in a hotel to arrange things, such as theater tickets and visits to restaurants — Expensify makes the visitor feel like the stress of expenses will be taken Ukraine WhatsApp Number List care of for them. 7. CULTURE AMP Screenshot of Culture Amp website For your CTA, you need to consider your price point and how customers are onboarded to your product. Most self-serve and small business tools focus

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