about how to lose weight, send them articles Switzerland WhatsApp Number List about exercise, nutrition, and supplements. Depending on which emails or links they click, send them more emails about the topic they’re most interested in. So if they’re most interested in exercise, send them more emails about exercise. To start segmenting in Sumo List Builder, go to the Switzerland WhatsApp Number List Success section of any form. Then use the dropdown under Add Subscribers To Group to select a group to put them in. Screenshot of steps to start segmenting in Sumo List Builder To use this successfully, you need to segment them by how they opt in on your site. So if they opt in for a certain content upgrade or discount, put

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them in a group that sends emails related to that Switzerland WhatsApp Number List upgrade or discount. 2. A/b test your email subject lines The next “advanced” technique I want to talk about is split-testing your email subject lines. (I put “advanced” in quotes because it’s actually pretty simple.) Split testing, or A/B testing, means sending two or more variants of your subject line Switzerland WhatsApp Number List to see which one performs the best (i.e. gets the highest open rate). You can also split-test the content itself, such as the email copy, type of discount, etc., but we’ll stick with subject lines for Switzerland WhatsApp Number List the sake of simplicity. To A/B test your subject lines, first brainstorm some ideas. Come up with 5-10 ideas, then pick the two

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most promising to test. Many email providers, Switzerland WhatsApp Number List such as ConvertKit, allow you to do this automatically. Click the A/B button next to the subject line. Screenshot of steps to A/B test subject lines 3. Survey your audience to see what they want My final advanced technique is the least technical! Surveying your audience is easy, quick, and gives Switzerland WhatsApp Number List you some great insight into what they want. You can create a survey to figure out what kind of content they want to see more of, what they like or dislike about your product(s), how often they Switzerland WhatsApp Number Listwant to receive emails, and more. The sky’s the limit! Here’s how it’s done: Decide what questions you want to ask (use what I said

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