how AppSumo uses segmented email workflows Jamaica WhatsApp Number List based on acquisition source: 2. GETTING STARTED WORKFLOW When a customer signs up to your service or makes a purchase from your store, an email series is a great way to help Jamaica WhatsApp Number List them get started and learn how to get the most from their purchase. For example, SEO software makers Ahrefs sends a four-email sequence to welcome new customers. The first email provides new customers with an overview of the Ahrefs product and some guides to help them get Jamaica WhatsApp Number List started: Screenshot of welcome email from Ahrefs The next two emails share links to some of Ahrefs’ best guides on SEO: Screenshot

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of email from Ahref These guides often Jamaica WhatsApp Number List feature the Ahrefs product directly, so act as a reminder of the value the customers get from it: Screenshot of Ahref And the fourth email directs people to join a private Facebook Group for customers: Screenshot of email from Ahref that directs people to join a Facebook Group for customers This is a great Jamaica WhatsApp Number List way to build a sense of community among customers and help people to get the most from your product. When creating a “Getting Started” workflow for your business, think about: The Jamaica WhatsApp Number List steps a new customer needs to take to find their “Aha” moment with your business (and how you can guide them toward that moment).

Jamaica WhatsApp Number List
Jamaica WhatsApp Number List

The first steps they need to take to get up and running. The Jamaica WhatsApp Number List point of contact for your support team in case they run into any issues. 3. LEAD-NURTURING WORKFLOW When you capture a new lead, they might not be ready to make a purchase right away. This is where a lead-nurturing workflow can help. These emails gradually move new leads down your Jamaica WhatsApp Number List funnel. Initially, they might focus on more middle-of-the-funnel content to help leads to learn more about your business, then they’ll finish up with a bottom-of-the-funnel “ask” to encourage Jamaica WhatsApp Number List leads to convert. This ask could be: Taking a product trial. Speaking to a sales specialist. Making a purchase. Here’s a

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