This feels like a great way for Wistia to encourage Saudi Arabia WhatsApp Number List visitors to learn more about its software and hosting services while also showing the product in action. It’s a softer approach than pushing new visitors to sign up right away. 5. HOTJAR Screenshot of Hotjar website Hotjar uses negative space and colors to drive attention toward its Saudi Arabia WhatsApp Number List main CTA. First, it uses a bright green highlight on the “understand your users” text, and this same green is used on the clothes of the characters in the feature illustration. This helps to Saudi Arabia WhatsApp Number List connect the copy with the people in the image (you/your team). The CTA stands out, as it’s brightly colored against a white background. You may

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notice the CTA is repeated in the site’s main Saudi Arabia WhatsApp Number List navigation, too. “Try it free” also tells the visitor that it won’t cost anything to get started and the “No credit card required” copy backs up this point. 6. EXPENSIFY Screenshot of Expensify Saudi Arabia WhatsApp Number List website Expensify’s homepage feels original. The screenshot above shows the whole page — yep that really is it. Each time you load the site, a different Expensify Saudi Arabia WhatsApp Number List customer is highlighted (Brooklyn Brewery in this example). The page features three CTAs giving visitors the option to get started with their email address, phone number, or Google account. This lets the visitor choose whichever method is best for them, rather than

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forcing them down one specific route. One of my Saudi Arabia WhatsApp Number List favorite parts of the CTA is simple microcopy above the buttons. By using the word concierge — someone who works in a hotel to arrange things, such as theater tickets and visits to Saudi Arabia WhatsApp Number List restaurants — Expensify makes the visitor feel like the stress of expenses will be taken care of for them. 7. CULTURE AMP Screenshot of Culture Amp website For your CTA, you need to consider your price point and how customers are onboarded to your product. Most self-serve and Saudi Arabia WhatsApp Number List small business tools focus on driving sign-ups from their main CTAs, but for enterprise software, it’s a little different. Culture Amp is a team

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